Pest Swot Analysis of Adidas Essay Example

Pest Swot Analysis of Adidas Essay Lopito Jan 25, 2008 Addidas- You are consultant of the company. PEST/SWOT etc Introduction Adidas is a company that manufactures shoes and sport apparel. The founder is Adolf Dassler who is German. The name created by combination of the name and surname Adi Dassler, who started producing shoes in 1920s with the help of his brother Rudolf Dassler. That make costumer, to recognize Adidas is three parallel stripes of the same color. Slogan: â€Å"IMPOSSIBLE IS NOTHING† 1. History 1949-2005 Due to the death of Adolf’s son (Horst Dassler), the Company was bought in 1990 by Bernard Tapie. Back then Tapie was specialist of rescuing bankrupt companies. Next step was to change the place of production to Asia and make a promotion campaign by using a famous person as Madonna (famous singer). In 1992 economical problems lead Tapi to sell Adidas to Lyonnais bank. Lyonnais sold Adidas to Robert Louis-Dreyfus who was also the president of the Olympique de Marseille football team. In 1997, Adidas AG acquired the Salomon Group, and its corporate name was changed to Adidas-Salomon AG. Seven years later, top English fashion designer Stella McCartney launched a joint-venture line with Adidas. This line was a sports performance collection for women called Adidas by Stella McCartney. After 2 years, Adidas introduced the Adidas 1, the first ever production shoe to utilize a microprocessor. In August 2005, Adidas bought rival Reebok. At the same time sales had been closer to those of Nike in North America. The acquisition of Reebok would also allow Adidas to compete with Nike worldwide as the number two athletic shoemaker in the world. We will write a custom essay sample on Pest Swot Analysis of Adidas specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Pest Swot Analysis of Adidas specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Pest Swot Analysis of Adidas specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Three months later Adidas released a new version of the Adidas 1, make it better, stronger and faster. On April 11 2006, Adidas announced an 11-year deal to become the official NBA apparel provider. 2. Products Adidas manufactures anything related to sport, like shoes, clothes, watches, balls, Sunglasses, Protective Equipment, etc. You can purchase Adidas almost anywhere. Except original stores that placed in every city in every country; you can find them also in super market as perfume shower gel etc, or in jewel store as watches. The pricing for per of shoe fluctuate 60 to 250 Euros, High price for most people; justifiably for High quality materials that company use. †¢PLANING Mission Statement â€Å"Our mission is to become the best sports brand in the world. To that end, we will never equate quantity with quality. Our founder Adi Dassler was passionate about sports. For Adi, the athlete came first. He gave those on the field, the court and the track the unexpected and the little differences that made them more comfortable and improved performance. This is our legacy. This is what the brand stands for. This will never change. † Vision Passion for sport. This is adidas. We consistently bring our passion to every single sport, wherever and whenever it is played. Whether its football in the park or the 100 meters at the Olympics we have been there, we are there now, and we will always be there. Our dream is to bring our passion for sport, the athlete and the product, to anyone who comes into contact with adidas. Objectives We are innovation and design leaders who seek to help athletes of all skill levels achieve peak performance with every product we bring to the market. We are a global organization that is socially and environmentally responsible, creative and financially rewarding for our employees and shareholders. We are committed to continuously strengthening our brands and products to improve our competitive position and financial performance. In the medium term, we will extend our leading market position in Europe, expand our share of the US footwear market and be the fastest growing major sporting goods supplier in Asia and Latin America. The resulting top-line growth, together with strict cost control and working capital improvements, will drive over-proportionate earnings growth. Decision-making style: Centralized / programmed S. W. O. T. Analysis Strengths †¢In many invents is the biggest sponsor †¢Strong management team †¢Brand recognition and reputation †¢Diversity and variety in products offered on the web (footwear, apparel, sporting equipment, etc. ) †¢Strong control over its own distribution channel †¢No bad reputation like child labor or environment pollution †¢In the Soccer industry, Adidas has a stronghold Weaknesses †¢High prices in some products †¢E-commerce is limited to USA The direct sale to consumers is creating conflicts with its own resellers †¢Online customer service not helpful or easy to find Opportunities †¢Increase female participation in athletics â€Å"Adidas by Stella McCartney† †¢Collaborate with other online retailers to offer Adidas products †¢Possibility of outsourcing the web development and e-commerce to a third party developer Threats †¢Nikes strong reputation in the footwear and apparel industry †¢Negative image created by the sponsored athletes (i. e. Kobe Bryant and his sexual assault case) †¢Increase in the Price of Raw materials Continuing challenges in import/export duties PEST Analysis Political Adidas policy is to control and monitor hazardous substance to protect human health and environment one of those is to eliminate PVC making progress in finding substitutes like polyurethane, ethyl vinyl, silicones thermoplastic rubber. Adidas also provide training sessions on employment standards and HR systems, health and safety is important for the company. Establishing teams to manage and monitor SARS in Asia factory, washing stations, disinfectant units. Finally Adidas protects and supports the rights of its employees by following all the current employment laws. Economical As a multinational company adidas helps countries to decrease unemployment by increasing every year the number of employees. The Industrial Production Growth Rate in Germany was 1% in 2001-3, 2004 become 1. 7%. Adidas is a reason of this increase Because of the big sponsorship in 2004 Olympic Games. As exporting to Europe is not too expensive as it was before, Europe since 2002 has own money (euro) and the borders are not so tight. Labor salary is high in Germany and France but not so expensive in China (Suzhou). This is the reason that most of factories located in Asia. Social Adidas products declare in any raise, age, religion, and lifestyle, always in fashion with special design in any of product. Focus in people who like sports and athletes, almost everybody can purchase adidas products. Technology Adidas join into technology by make up the world’s first â€Å"smart shoe†, adding a microchip inside the shoe and wireless mp3 player. Also using hot melt system of the production that is environmentally safe, using heat-activated adhesives. The packaging that company use, are suitable for transportation over long distances, humid conditions and extreme temperature changes and use recycled paper and other environmentally-friendly packaging materials. As many competitors that Adidas has, the external environment can’t be no other by dynamic. BCG Matrix Apparel Watches Footwear Eyewear Strategy Formulation By created a collection for women called Adidas by Stella McCartney† more women prefer to buy adidas, also the technologies that add in shoe and watches. The price fluctuant lower to higher to declare most of the people. Miss Eliot (famous singer) promotes adidas. Furthermore it lets customers know that adidas care about environment and doesn’t have sweatshops. Life Cycle †¢ORGANIZING Organizational Chart Adidas is a mechanistic organization. As a large, international organization with thousand of employees, oddly has organic elements by giving opportunity to employees to express their thoughts and opinion as explain above. The company puts many targets that need team work; conclude that Adidas has task culture. Communication channels Adidas emphasizes a lot on the communication channels. It supports that creating effective communication channels through the regions at Liaison Office (LO) and factory level is a constant challenge. Adidas internet-based ‘Ask the Management’ forum gives employees throughout the regions an opportunity to raise concerns and post questions to top management. Due to the fact that there is full and open communication at work employees are most highly motivated and make their greatest contribution to the business. The existence of the plenty flow of information and ideas among employees develop productivity and minimize confusion, duplication, and unproductive conflict. Employees The welfare of the employees is significant for Adidas family. Adidas identified that in order to achieving the goal to be the global leader in the sporting goods industry depends on the talents, enthusiasm and dedication of the employees. In order to success their satisfaction Adidas uses various methods. Some of these are: †¢organize transport to our perations centers †¢provide medical insurance for staff located in different cities †¢improve the housing accumulation fund and social retirement fund coverage †¢introduce flexible working hours in the LO †¢provide annual performance bonus for eligible employees †¢Make internal agreements on the use of internet, (mobile) phone and E-mail, on reintegration of employees coming back from parental leave, and on on-call service †¢Support th e existence of formal work council, etc. Continuous training is very important. This is way numerous seminars are continuously organized regarding all the levels of employment. As it is mentioned before, Adidas believes that employees and their talents are critical to the continuing commercial success. For this reason it indentified the need to create HR strategies that could be implemented globally. Adidas created a Global Salary Management System which responsibility is to motivate employees through different ways of remuneration and through offering various attractive compensation systems. Type of employees/ Skills Adidas as a large international company occupies thousand of employees of different ethics, cultures, and race. Due to the existence of the HR department the potential problems are eliminated. As Adidas has to cover many different job positions, the skills that are demanded are various. HR department recruits both low and high skilled employees depending on each job description. Diversity exists in all maters because there are employees of different age, gender, race, nationality and religion. †¢LEADING Board of Directors Adidas has executive and supervisory board. The executive board is composed of four members who reflect the diversity and internationality of the Group. Supervisory board made by six members that representing the shareholders and six members that representing the employees Leadership style As Adidas let to understand, support employees; taking in consideration their opinions, should be Democratic style. On the other hand, a big company like Adidas can’t be only democratic, should use and authoritarian style too. It depends in what situations have to deal with. †¢CONTROLING Adidas strategy emphasized Total Quality Management (TQM), supported by integrated software systems and code-related labor practices as devices used to reduce unit costs. Monthly monitoring of machine usage and waste reduction, machine leasing and sharing across the five components that comprise the group and a more transparent purchasing system also helped to increase recent performance. As consultant of the company I assume that Adidas after so many years is still in the second place in sports sales. The mission statement declares that our goal is to become the best sports brand in the world. Our slogan is â€Å"impossible is nothing†, imagine how effective will be if achieve the first place of sales. Then our slogan will be meaningful, and powerful. Now impossible is nothing, is the microprocessor and a wireless mp3 player in a shoe. The slogan will be general and not specific. To achieve our mission statement should inform people about the actions that we take against pollution and child laboring. How a company like Adidas, which everything works fine; care about labors and with healthy reputation still in second place? In my opinion marketing department should keep more inform the stakeholders and make more sophisticated advertisements to attract customers. It was a good move to be sponsor in Olympics of 2004, but should be always â€Å"up to date† by sponsorship, advertisements TV/streets etc. To let people, understand that Adidas have power and budget. And finally, we have to find what Nikes has that we don’t? Nike should be in third or fourth place, but still in first? Why, with so bad reputation? What is this that makes customers loyal to Nike? Solve these questions and develop it. Then the first place is ours!

How to Prove De Morgans Laws

How to Prove De Morgan's Laws In mathematical statistics and probability it is important to be familiar with set theory. The elementary operations of set theory have connections with certain rules in the calculation of probabilities. The interactions of these elementary set operations of union, intersection and the complement are explain by two statements known as De Morgan’s Laws. After stating these laws, we will see how to prove them. Statement of De Morgans Laws De Morgan’s Laws relate to the interaction of the union, intersection and complement. Recall that: The intersection of the sets A and B consists of all elements that are common to both A and B. The intersection is denoted by A ∠© B.The union of the sets A and B consists of all elements that in either A or B, including the elements in both sets. The intersection is denoted by A U B.The complement of the set A consists of all elements that are not elements of A. This complement is denoted by AC. Now that we have recalled these elementary operations, we will see the statement of De Morgan’s Laws. For every pair of sets A and B (A  Ã¢Ë† © B)C AC U BC.(A U B)C AC  Ã¢Ë† © BC. Outline of Proof Strategy Before jumping into the proof we will think about how to prove the statements above. We are trying to demonstrate that two sets are equal to one another. The way that this is done in a mathematical proof is by the procedure of double inclusion. The outline of this method of proof is: Show that the set on the left side of our equals sign is a subset of the set on the right.Repeat the process in the opposite direction, showing that the set on the right is a subset of the set on the left.These two steps allow us to say that the sets are in fact equal to one another. They consist of all of the same elements. Proof of One of Laws We will see how to prove the first of De Morgan’s Laws above. We begin by showing that (A  Ã¢Ë† © B)C is a subset of AC U BC. First suppose that x is an element of (A  Ã¢Ë† © B)C.This means that x is not an element of (A  Ã¢Ë† © B).Since the intersection is the set of all elements common to both A and B, the previous step means that x cannot be an element of both A and B.This means that x is must be an element of at least one of the sets AC or BC.By definition this means that x is an element of AC U BCWe have shown the desired subset inclusion. Our proof is now halfway done. To complete it we show the opposite subset inclusion. More specifically we must show AC U BC is a subset of (A  Ã¢Ë† © B)C. We begin with an element x in the set AC U BC.This means that x is an element of AC or that x is an element of BC.Thus x is not an element of at least one of the sets A or B.So x cannot be an element of both A and B. This means that x is an element of (A  Ã¢Ë† © B)C.We have shown the desired subset inclusion. Proof of the Other Law The proof of the other statement is very similar to the proof that we have outlined above. All that must be done is to show a subset inclusion of sets on both sides of the equals sign.

The Watergate Scandal Essay Example | Topics and Well Written Essays - 1000 words - 1

The Watergate Scandal - Essay Example Taken one at a time, each crime may not have been that egregious. However, the gravity of the scandal comes from the sheer number of crimes, the number of people involved, their sweeping impact, and the unbridled willingness to cover-up the crimes at any cost. . While the term Watergate referred specifically to the break-in at the Watergate Hotel, the scandal would ultimately involve a complex tapestry of political corruption, obstruction of justice, illegal domestic spying, abusing public agencies for political purposes, tax fraud, and corruption. The word has worked its way into the popular culture as a descriptive term for anything associated with political corruption such as Iran-gate, Whitewater-gate, and Paula Jones-gate. The case would drag on through numerous investigations, eventually resulting in the jailing or resignation of more than 40 public officials, many of them for the actions taken during the infamous cover-up. The Watergate scandal that broke into the public realm with the news that five men had been arrested while breaking into the Democratic National Headquarters on June 17, 1972 had actually begun much earlier. In September 1971, G.Gordon Liddy and E. Howard Hunt had burglarized the office of a psychiatrist in an effort to obtain the medical files on Daniel Ellsberg, a defense analyst who had released documents to The New York Times that would prove embarrassing to the administration's war effort.1 An additional break-in in May of 1972 had placed an illegal listening device in the headquarters of the Democratic National Party. These operations had been financed by the operation of a secret slush fund consisting of tens of thousands of dollars in illegal campaign contributions. In addition, the administration had used the CIA and FBI to spy on Nixon's political opponents, which illegally used public agencies for political purposes. By the time of the Watergate break-in in June 1972, the Nixon administration had already established a pattern of illegal activity. The report of the break-in at the Watergate Hotel initially dew very little public attention, but within a year would mushroom into a major political scandal. According to the Washington Star News, within two weeks of the 1972 burglary the Philippines sugar industry had funneled $30,000 into the Nixon campaign to help pay for the Watergate cover-up.2 The cover-up would eventually involve scores of White House insiders. Later investigations would reveal the existence of a cash fund kept in a White House vault to be used for hush money and to finance other illegal operations. During the trial of the burglars, Judge John Sirica learned that the men and the money connected to the crime were a part of the Committee to Re-elect the President (CREEP), headed by John Mitchell.3 The defendants in the trial refused to cooperate, but subsequent hearings in the Senate would lead to the highest levels of the government. White House Counsel John Dean would be the lone White House official that wou ld come forward and cooperate with the government's investigations. Dean claimed that Nixon was aware of a secret $300,000 campaign donation by the dairy industry designed to influence the government,

General Biology - Summary and Review of Two Articles Article

General Biology - Summary and Review of Two Articles - Article Example Charles Darwin’s suggestion that life began from a warm little pond rich in nutrients also supported the concept; however, oceanographers still continue to find the oases of life on the seafloor. Meanwhile, a team of researchers discovered that the cellular fluid is very similar to condensed vapors found in volcanic mud pots on land and that terrestrial environments boast the high ratios of potassium and sodium compared to marine environments (Mosher, n.p.), which explains why cellular life probably began on land as cells are rich in potassium and sodium. The first cells were believed to have no complex proteins to pump excess sodium making them highly permeable and completely at the mercy of their environments. Geothermal fields on land such as mud pots are probably rich in potassium, an environment favorable to begin cellular life; however, scientists ignored the theory because the modern Earth is in acidic condition. I agree with what the scientists say that life began at primordial oceans. In my opinion, a warm, slimy mud fed by volcanically heated steam is not an ideal setting for cells to begin or either sustain life. I learned that a warm and moist environment could host bacterial cells but an environment with above boiling point temperature such as a volcanically heated steam could kill living cells thus, it is not possible for cellular life to begin in an environment that could kill them at once. In addition, I think that my perception about where cellular life began is true.

Media analyse-- Diffrent childhoods Essay Example | Topics and Well Written Essays - 750 words

Media analyse-- Diffrent childhoods - Essay Example According to UNICEF, nearly 1 billion children are underprivileged of one or more services indispensable to survival and advancement or development. One billion below 5s in developing parts of world are underweight with comparison to their age. Virtually 101 million children do not go to primary school, with additional girls as compared to boys missing out. Close to 2.5 billion populace and children lack access to enhanced sanitation. In addition, virtually 22 million children and infants are not well protected from diseases and illness by routine immunization. Another critical concern emanates from the worrying trend that virtually 7.6 million children globally died before their 5th birthday. In the year 2010-while also noting that virtually 4 million newborns and infants worldwide are typically dying in the first month of existence-2 million children well under 15 are currently living with HIV and finally nearly 500,000 women die annually from causes connected to childbirth and pre gnancy (THE STATE OF THE WORLD’S CHILDREN, 134). On the figure 2, however, reveals constructions of cheerful faces of children probably from developed countries which could be a symbol for a better life. The exposure of the picture reveals a great deal of information regarding the historical basing of the children. They children appear not to be worried as compared to the other children in the figure 1 picture thus showing they have been safeguarded against all odds. Consistent with CRAE a body which protects the human rights of various children by actively lobbying government and others people who hold power. The body does this by typically bringing or supporting check cases and by using local and international human rights bodies or mechanisms children protection is highly important. The body recognizes and provides legal information; increase awareness of children’s basic human rights, and assume research about children’s admittance to their rights

Application of Pinch Technology and Analysis

Application of Pinch Technology and Analysis INTRODUCTION: The term Pinch Technology was introduced by Linnhoff and Vredeveld to represent a new set of thermodynamically based methods that guarantee optimum energy requirements in design of heat exchanger networks. The application of Pinch technology to study industrial process is called Pinch Analysis. Applying first and second Laws of thermodynamics is essential in Pinch Analysis method. The first law of thermodynamics enables us to use the energy equations in order to calculate the enthalpy change in the streams passing through heat exchangers and the second law decides the direction of heat flow because according to second law heat may only flow in the direction from hot to cold regions but there conditions in heat transfer in heat exchanger like: 1) No temperature crossover should be done: since in a heat exchanger, a hot stream cant be cool down below the cold stream inlet temperature nor the cold stream can be heated up above the hot stream temperature. 2) In reality the hot stream can be cooled down to a temperature defined by the temperature approach of the heat exchanger. The temperature approach is the minimum allowable temperature difference (DTmin) in the stream temperature profiles. The temperature level at which DTmin is observed in the process is referred to as pinch point. Pinch Analysis There are 8 steps in pinch analysis which are: Steps of Pinch Analysis Identification of the Hot, Cold and Utility Streams in the Process Thermal Data Extraction for Process Utility Streams Selection of Initial DTmin value Construction of Composite Curves and Grand Composite Curve Estimation of Minimum Energy Cost Targets Estimation of Heat Exchanger Network ( HEN ) Capital Cost Targets Estimation of Optimum DTmin Value by Energy-Capital Trade Off Design of Heat Exchanger Network 1. Identification of the Hot, Cold and Utility Streams in the Process * Hot Streams: Hot streams that are required to be cooled down. * Cold Streams: Cold streams that are required to be heated up. * Utility Streams are used to heat or cool process streams, when heat exchange between process streams is not practical or economic. 2. Thermal Data Extraction for Process Utility Streams For each hot, cold and utility stream identified, the following thermal data is extracted: * Supply temperature (TS oC) : the temperature at which the stream is available. * Target temperature (TT oC) : the temperature the stream must be taken to. * Heat capacity flow rate (CP kW/ oC) : the product of flow rate (m) in kg/sec and specific heat (Cp kJ/kg 0C). CP = m x Cp * Enthalpy Change (dH) associated with a stream passing through the exchanger is given by the First Law of Thermodynamics: First Law energy equation: d H = Q  ± W In a heat exchanger, no mechanical work is being performed: W = 0 (zero) The above equation simplifies to: d H = Q, where Q represents the heat supply or demand associated with the stream. It is given by the relationship: Q= CP x (TS TT). Enthalpy Change, dH = CP x (TS TT) 3. Selection of Initial DTmin value As discussed before and according to second law of thermodynamics no temperature crossover can be done. Thus the temperature of the hot and cold streams at any point in the exchanger must always have a minimum temperature difference (DTmin). In mathematical terms, at any point in the exchanger Hot stream Temp. ( TH ) ( TC ) Cold stream Temp. >= DTmin For a given value of Q, if smaller values of DTmin are chosen, the area requirements rise. If a higher value of DTmin is selected the heat exchange between the exchangers will decrease and the use of utilities will increase. Thus, the selection of DTmin value has an imprtants and significant implications for both capital and energy costs. This table shows a typical DTmin of some industrial processes: No Industrial Sector Experience DTmin Values 1 Oil Refining 20-40 °C 2 Petrochemical 10-20 °C 3 Chemical 10-20 °C 4 Low Temperature Processes 3-5 °C 4. Construction of Composite Curves and Grand Composite Curve * COMPOSITE CURVES: Composite curves consist of temperature (T) enthalpy (H) profiles of heat availability in the process (the hot composite curve) and heat demands in the process (the cold composite curve) together in a graphical representation. To construct the composite curve, a stream with a constant heat capacity (CP) is represented on a T H diagram by a straight line running from stream supply temperature to stream target temperature. When there are a number of hot and cold streams, the construction of hot and cold composite curves simply involves the addition of the enthalpy changes of the streams in the respective temperature intervals. For heat exchange to occur, the hot stream cooling curve must lie above the cold stream-heating curve. This point of minimum temperature difference represents a bottleneck in heat recovery and is commonly referred to as the Pinch which is DTmin. Increasing the DTmin value results in shifting the curves horizontally apart resulting in lower process to process heat exchange and higher utility requirements. In summary, the composite curves provide overall energy targets but do not clearly indicate how much energy must be supplied by different utility levels. The utility mix is determined by the Grand Composite Curve. GRAND COMPOSITE CURVE (GCC): In selecting utilities to be used, determining utility temperatures, and deciding on utility requirements the Composite curve doesnt provide so much information, thats why Grand Composite Curve (GCC) is used. The GCC (Figure 3) shows the variation of heat supply and demand within the process.Using this diagramthe designer canfind which utilities are to be used. The aim is to maximize the use of the cheaper utility levels and minimize the use of the expensive utility levels. Low-pressure steam and cooling water are preferred instead of high-pressure steam and refrigeration, respectively. To construct GCC the information required comes directly from the Problem Table Algorithm. The method involves shifting (along the temperature [Y] axis) of the hot composite curve down by  ½ DTmin and that of cold composite curve up by  ½ DTmin. The vertical axis on the shifted composite curves shows processinterval temperature. In other words, the curves are shifted by subtracting part of the allowable temperature approach from the hot stream temperatures and adding the remaining part of the allowable temperature approach to the cold stream temperatures. The result is a scale based upon process temperature having an allowance for temperature approach (DTmin). The Grand Composite Curve is then constructed from the enthalpy (horizontal) differences between the shifted composite curves at different temperatures. On the GCC, the horizontal distance separating the curve from the vertical axis at the top of the temperature scale shows the overall hot utility consumption of t he process. The utility can be divided into many temperatures. The GCC indicates that we can supply the hot utility over two temperature levels TH1 (HP steam) and TH2 (LP steam). Recall that, when placing utilities in the GCC, intervals, and not actual utility temperatures, should be used. The total minimum hot utility requirement remains the same: QHmin = H1 (HP steam) + H2 (LP steam). Similarly, QCmin = C1 (Refrigerant) +C2 (CW). The points TH2 and TC2 where the H2 and C2 levels touch the grand composite curve are called the Utility Pinches. The shaded green pockets represent the process-to-process heat exchange. 5. Estimation of Minimum Energy Cost Targets Once the DTmin is chosen, minimum hot and cold utility requirements can be evaluated from the composite curves. If the unit cost of each utility is known, the total energy cost can be calculated using the energy equation given below. 6. Estimation of Heat Exchanger Network (HEN) Capital Cost Targets The capital cost of a heat exchanger network is dependent upon three factors: 1. The number of exchangers. 2. The overall network area. 3. The distribution of area between the exchangers. * AREA TARGETING: To calculate the HEN minimum total area Amin ,divide the composite curve into a set of adjoining enthalpy intervals such that within each interval, the hot and cold composite curves do not change slope. The total area of the HEN (Amin) is given by the formula below, where i denotes the ith enthalpy and interval j denotes the jth stream and dTLM denotes LMTD in the ith interval. NUMBER OF UNITS TARGETING: For the minimum number of heat exchanger units (Nmin) required for MER (minimum energy requirement or maximum energy recovery). The minimum number of units (NminMER) is the sum of the targets evaluated both above and below the pinch separately. NminMER=[Nh+Nc+Nu-1]AP +[Nh+Nc+Nu-1]BP Where : Nh = Number of hot streams Nc=Number of cold streams Nu = Number of utility streams AP / BP : Above / Below Pinch HEN TOTAL CAPITAL COST TARGETING: HEN capital cost (CHEN) is the capital cost is annualized using an annualization factor that takes into account interest payments on borrowed capital. The equation used for calculating the total capital cost and exchanger cost law is given below. C($) HEN=[Nmin{a+b(Amin/Nmin)c}]AP +[Nmin{a+b(Amin/Nmin)c}]BP Where a, b, and c are constants in exchanger cost law For the Exchanger Cost Equation shown above, typical values for a carbon steel shell and tube exchanger would be a = 16,000, b = 3,200, and c = 0.7. 7. Estimation of Optimum DTmin Value by Energy-Capital Trade Off To select an optimum DTmin value, plot the total annual cost which is the sum of total annual energy and capital cost versus values of DTmin. After plotting three important key features can be concluede: 1. If DTmin increases, the energy costs will increase but capital costs will decrease. 2. If DTmin decreases,t he energy costs will decrease but capital costs will increase. 3. Theoptimum DTmin is where the total annual cost of energy and capital costs is minimized. 8. Design of Heat Exchanger Network In designing the heat exchanger network it is essential to know which hot stream match which cold stream. Every match brings one stream to it target temperature. As mentioned before the pinch point divides the network into two separate regions, and each region is designed separeatley.When the heat recovery is maximized the remaining thermal needs must be supplied by the utilities. The graphical method of representing flow streams and heat recovery matches is called a grid diagram . All the cold (blue lines) and hot (red line) streams are represented by horizontal lines. The entrance and exit temperatures are shown at either end. The vertical line in the middle represents the pinch temperature. The circles represent heat exchangers. Unconnected circles represent exchangers using utility heating and cooling. To design the network and construct the grid diagram we use the CP Inequality Rule which states that the heat capacity flow-rate (CP) of the stream leaving the pinch needs to be greater than the CP of stream approaching the pinch, or CPout à ¢Ã¢â‚¬ °Ã‚ ¥ CPin So above the pinch: CPhot à ¢Ã¢â‚¬ °Ã‚ ¤ CPcold And Below the pinch: CPhot à ¢Ã¢â‚¬ °Ã‚ ¥ CPcold After making all the possible matches above and under the pinch separately, the two designs are then brought together and usually refined to further minimize the capital cost. After the network has been designed according to the pinch rules, it can be further subjected to energy optimization.

Comparing Bharati Mukherjees The Tenant and Susan Minots Lust Essay

Comparing Bharati Mukherjee's The Tenant and Susan Minot's Lust      Ã‚  Ã‚   The protagonists in both Bharati Mukherjee's "The Tenant" and Susan Minot's "Lust" are extremely promiscuous; both have many sexual relationships with little emotional involvement and no commitment. While the two protagonists display many of the same behaviors and often have similar motivations, their reasoning and reactions sometimes differ. "The Tenant" and "Lust" offer two different perspectives into the social expectations that would lead someone to be so irresponsible with their relationships. Both Maya, the protagonist of "The Tenant", and the unnamed protagonist of "Lust" have many relationships in the course of the stories. These relationships are characterized by a lack of depth, commitment, and emotional involvement. Maya "has slept with married men, with nameless men, with men little more than boys, but never with an Indian man" (106). "Lust" goes through the various sexual exploits of the main character, who views sex almost as a courtesy; she explains that "If you go out with them, you sort of have to do something" (292). The reasoning behind the promiscuity of both women is rooted in the desire to rebel against the cultures in which they were raised and, at the sam... ...least aware of the effects on herself.    "The Tenant" and "Lust" are insights into the minds of two women who have similar motivations, but react differently to the same behavior. Their backgrounds and their emotional reactions give hints to why they choose to live the way they do, and why they feel it is appropriate or necessary. For both women, their motivations all lead back in some way to social expectations, although one woman is trying to conform to them and the other is trying to defy them.    Works Cited Meyer, Michael, ed. The Bedford Introduction to Literature. New York: Bedfort/St. Martin's, 1999.

Ballet Performance

Last time i visited ballet performance and saw twelve pieces, though I liked the most â€Å"Swan Lake Act II†, â€Å"Swan Lake PDD† and â€Å"Tchai Celebration†. Actually, it was Tchaikovsky spectacular and I am sure that he is one of the most highly talented composers of all times. His music is great and impressionable as it aims at enriching viewers and listeners spiritually, at showing them amazing world of art and music. As for me, only classical music helps people to appreciate art and become visitor of theatre.Speaking about my feelings, I was really impressed and enchanted by the performance and music, especially by the parts of Odette and Siegfried from the â€Å"Swan Lake†. And even tears of delight were shining brightly on my eyes. I can say that I have become really interested in classical music and in future I’ll visit the theatre as often as possible. Classical music is aurally comfortable and makes people relax and enjoy the performanc e. Baler performances consisted of solos, twosomes and threesomes, but the stage always looked as if it was filled with man dancers.The costumes were also wonderful: colored tunics and unitards, flowing skirts and pointe. Thus, the costumes varied from the casual clothes to unique and original solution to intensify the impression and to create the necessary atmosphere. The dominated colors were bright and pastels to highlight the particular charm of all actors. I liked the most black and gold classical jackets and tunics because they symbolize importance of life and significance of love in our lives.It is necessary to note that â€Å"Swan Lake† was performed in minimalist style meaning that only dark clothes were dominating on the stage. The dancers seemed to be obsessed with iconic style and standards of ballet. The performance was excellent and it is rather difficult to admit any mistakes because every arm and head of any swan was place precisely and the importance of the m oment was skillfully emphasized. If to use ballet terms, arabesque legs were solidly held as the result of long-lasting rehearsal. Therefore, a careful directing eye was observed throughout the ballet performance.The rare exceptions mentioned were not fully stretched legs and rather shallow pas de chat. I was really impressed when the three leading swans flashed rather synchronized across the stage and everybody said that every company might be proud of such professionalism. Odette and Siegfried were noteworthy. I can’t say that Odette looked fragile and delicate. Instead, i liked idea to show Odette as a Queen who protected her flock from danger. The dance was accompanied by natural mime and that was impressionable.The arms of the swans were undulating beautifully and I’d like to assume that swans showed skillfully Odette’s transformation from swan to woman and vice verse. I also liked â€Å"Black Swan PDD†, especially their exacting choreography. The da ncers seemed to be compact, though they were filled with energy assisting each other. I became anxious when one of the dancers began to tip in multiple pirouettes, but I was pleased to see the he remained unrattled. Abilities to fix the problem and to keep the balance are inherent only to professional and mature dancer.I liked the famous fouettes in the centre of the stage and the turning, every fourth one a double, looked amazing and fabulous. Both dancers provided admirable performance for the viewers. â€Å"Tchai Celebration† is, actually, twelve piano pieces to â€Å"The Seaasons† and baler, therefore, represented months of the year. Composition of the ballet is rather inventive and is sourced in the music. The choreography was for the dancers who relished it meaning they responded with appreciation and real energy making viewers becoming involved in the world of music more and more.The dancers seemed to explore together music and space. For example, â€Å"Juneâ⠂¬  was as wonderful and marvelous as any i have seen on the theatre stage. The performance was very difficult, though never falsely contrived, and a toss, lifts and a catch were smooth to respond to music. I strongly recommend visiting the ballet performance because it remains lots of wonderful emotions and feelings. References Bai, Anjuli. (2007, April 2). Tchaikovsky Spectacular. Retrieved May 17, 2007, from http://www. cityballet. org/performances/tchaikovsky_review_3. html

Emily Dickinson Poetry Essay Essay

There is a lot more to poetry than just the words themselves. â€Å"What William Shakespeare called, â€Å"the mind’s eye† also plays a role† (Borus34). What that means is that your experiences and thoughts will add to your understanding. Dickinson had an active mind and a style so unique and unusual with her writing. Something that was very unusual about her writing was that she never put a title to her poems. Just like many poets, she used a wide assortment of literary devices such as, metaphor, simile, alliteration, and symbolism. Unlike many writers of her time, Dickinson did not use conventional rhyme, capitalization, or punctuation† (Borus36). For example, she would put dashes not just at the end of a line, but also within the lines. Dickinson’s writing deals with all different aspects of life; love and death, time and eternity, and war. She treats these themes in a matter of her own, often with humor and playfulness, but most often than not, she is writing with seriousness and sensitivity. Emily Dickinson was born on December 10th, 1830, in the town on Amherst, Massachusetts. Amherst, 50 miles outside of Boston was becoming well known as a centre for education. â€Å"In 1830, was the time when railroads were beginning to crisscross the country, connecting places that were formerly unreachable; people thought of train travel the way we think of traveling to other planets† (Borus9). During this, the economy was based on agriculture, and most people were working as farmers. Emily, however, came from a family of scholars and lawyers. Her values and priorities were very high, due to the high expectations she was given by her grandfather Samuel Fowler Dickinson, a very religious, hard and steady worker she looked up to. The Dickinson family might not have been too well off and wealthy, but they were very well-known. Emily spent most of her earlier years enclosed in her house; it was very unlikely to see girls playing outside. In the 1800’s, there were many deadly diseases going around such as scarlet fever and whooping cough. There were many children dying from just minor cuts and scratches that were becoming infected. Just these simple things that don’t seem life or death today were defiantly deadly back then. Being the strong minded observer that Dickinson was, she would most often write about her feels with the things that were going on around her. Dickinson was very dedicated to her work in writing poetry, she took it very seriously; she strived in exploring to find poetry in every aspect of her day-to-day life. â€Å"The themes of life: love, spirituality, or the belief in something outside the physical world, and jealousy and despair, repeat themselves throughout her work† (Borus46). Dickinson was not always consistent in her views; her viewpoint seemed to change from poem to poem. There are always different beliefs or thoughts that people have on death; there might be fear or anxiety that people experience in thinking what afterlife might hold. In 1863, Emily Dickinson wrote the poem â€Å"I heard a Fly buzz – when I died-,† starting off the poem with this, gives the reader a rare glimpse of dying from the viewpoint of someone who is already dead† (Borus51). No matter what one thinks about life, death is always in the future. But, according to Emily, there is a continuing of life after death. This poem is written in the past tense about someone who has already died. â€Å"Emily Dickinson uses past and present tense words together, which indicate a transition between life and death† (Borus57). The poem is ironic and unique in the way that there is such a boring and eventless matter such as a buzzing fly at such a final moment of life, â€Å"And breaths were gathering firm†. An annoying buzzing fly in not the importance in ones last moments of death. Death is supposed to come across as a serious time in life. Dickinson first sets the scene in the third and fourth stanza, â€Å"The Stillness in the Air-/Between the Haves of Storm†. In the room, there was a silence. â€Å"The Eyes around- had wrung them dry-† (5). To who is suffering, the family is anxiously waiting for the news to come. For that last Onset-when the King/ Be witnessed-in the Room-† (7-8), â€Å"In the first part of this line, the author uses an oxymoron by stating â€Å"that last Onset†. Last means an â€Å"end,† while the definition of onset is a â€Å"beginning. â€Å"† (Borus57). Dickinson’s poems use a lot of symbols, things that represent other thi ngs. When the speaker describes â€Å"Onset- when the King Be witnessed- in the Room-,†(7-8). I feel like the king is being targeted as a symbol of God and death. This is showing connection that the narrator must have a strong belief in religion. This poem is full of sadness, with the narrator stating, â€Å"I Willed my Keepsakes† (9). â€Å"Making a will is the last and final way of ensuring the narrator’s previously-owned possessions staying with loved ones after death† (Borus62). Most people fear death, the tone of the narrator is merely one of sad acceptance† (Borus62). At the moment of the revealing of the narrators will, â€Å"There interposed a Fly-,† This is telling us that the fly is again interrupting (12). The fly seems to come across as a noisy fly. Why is it representing as a noisy fly? Why did the fly appear at the end of someone’s life and at their last breathe? The description of the fly changes in stanza thirteen as the narrator states, â€Å"With Blue- uncertain stumbling Buzz-,† thus explaining the fly is no ordinary house fly but a metaphorical figure representing death† (Johnson173). The blue buzz in being compared with noise, but a noise can’t be a color. I think that the narrator is interpreting in this comparison is that the sky is blue and it symbolizes the heavens. â€Å"Emily Dickinson’s poem â€Å"I heard a Fly buzz- when I died† is told by a narrator who uses past tense to describe the final moments of their life† (Johnson178). This poem was written to give the reader the inside looks to the final moments of life, but from the perspective of someone who has already had experience of death. The fly is very symbolic; it is representing the oncoming of death. Dickinson filled this poem up with a variety of metaphors and similes, such as the king being represented as god and death. Those whom going about living life without hope, carry a huge about of stress and worry for sure. Hope surely is the light in the opening of a dark tunnel. It is true that many people all over the world are in extremely hard situations, leading to horrifying conditions. When people are put into these situations and have to live with them, is hope the thing that things can change? When reading â€Å"Hope is a thing with feathers† by Emily Dickinson, this was a thought that came in mind. The content and idea that comes out of this poem is far from being simple, the idea of hope in â€Å"extremity†, and hope being â€Å"the chilliest land-, and on the strangest sea-,† (8-10) is an interesting way in viewing the world. It is very clear that Dickinson wrote this poem to create the mind to think outside the box and get a lot more out of it than just a simple piece of verse. The message that was obvious to me that Dickinson was trying to get across was that â€Å"whatever life throws at the individual, there is always the drove-like gleam of hope that sits within all of us that is stronger than us as a person that its voice can still be heard in the â€Å"gale† of the stormy times† (Borus42). Everyone goes through rough times in their life, and might hit a bump in the road every once in a while. But, no matter whom you are on earth, or where you come from, even if that might be from the â€Å"strangest sea†, yet you might abide, but there is no room for despair. In â€Å"Hope is a thing with feathers†, Dickinson describes that pain and hope come to all of us, â€Å"And sore must be the storm† (6). Hope is what keeps all human nature stubborn and keeps us fighting the things that life throws at us. A bird that â€Å"perches in the soul-,† (2) is a metaphor that Dickinson is using to show us that regardless of who you are, your gender, or where you come from, your race, there is always a soul within you, and everyone has a soul that is â€Å"keeping them warm† against the challenges that the storm in life is hitting them with. This poem is telling us that our soul â€Å"never stops-at all-,† (4). â€Å"It is something that is present within us that we take for granted and usually think little of, until that is we come across poetry like this to capture our attention† (Johnson92). This poem is very clear in telling that whatever life might bring us, and all the battles that we may face, hope will always win in the end.

Three Sisters Essay Example

Three Sisters Essay Example Three Sisters Paper Three Sisters Paper In the light of your study of Stanislavski and after seeing Miss Julie how would you direct the opening act of Three Sisters? The opening of Act One of Chekhovs Three Sisters, gives detailed stage directions, which offers valuable information on the main characters of the play; the three sisters, Irina, Masha and Olga. As a director, I would encourage the actors playing these roles to read the information, as it defines clearly the different characters of the sisters, and so can be used for characterisation. As a director, I am fully aware that Three Sisters is a realist play; therefore, this would prompt me to use Stanislavski methods to develop true to life portrayals of the characters. The following is a sketch of Act One: During the opening of the play the three sisters will sit in their designated areas and the audience will watch while Olga marks her books, Irina puts on make-up for her party, and Masha reads a book on the window seat, subdued. In the background (the ballroom), the table will be laid by a servant, which could be played by Anfisa, the old nurse. The clip-clop sound of her heels as she rushes about will make stark contrast to the silence of the sisters. I aspire to obtain the audience to suspend their disbelief, and remain this through-out the play. This idea is heavily influenced by the theatre production of After Miss Julie. My intention is for the audience to see the closeness of the relationship between Olga and Irina. Moreover, to see how Masha is the recluse of the sisters, and overlooked by them due to her quietness and concealed emotions. Olga (as indicated by her regulation dark-blue dress of a high school teacher) is the mother figure for the sisters, especially Irina, who never really knew her mum. Irina seems distant from her sisters, as she is the only young one left, and she is still happy-go-lucky and enjoys her life without worry. Olga is the oldest, and uses this to boss the others sisters around. Olga is the only sister to work, and so is constantly moaning about her work. She revels in being the sister with authority, but also resents it, as she feels forced into work since her fathers death. Her movements should be very swift, and she should constantly be moving around, making herself busy, yet achieving nothing, reflecting a theme of the play. This will create humour for the audience, as they will see her fussing over everything, yet doing nothing. Her movements should be very rapid, restless, and hurried. Using Stanislavskis methods, I would find out the super objective of Olgas character, to create naturalism. Personally, I believe Olgas motivations in life are to return to Moscow, and find a husband. This is from the social context of the play, where many women believed they needed a husband to achieve true happiness, and also a husband would result in Olga not needing a job. To show this in the play I will show Olga being extremely interested in Tuzenback and flirtatiously behaving with him as he talks about Vershinin. This can be achieved by making lots of eye contact with him and her moving closer to him, until she hears he has a wife, and then she will sharply turn away. An objective of Olgas character is to continue working, although she says It wears me out, I believe she loves it and could not just sit at home like the other sisters. This arises one of the themes of the play work. None of the sisters worked previously as they are wealthy and do not have the need to work. I believe Chekhov used this to show that you need to work to have ambition and achieve in life. This is shown in the play, as all the sisters ambition is to return to Moscow, yet none of them does anything towards this ambition. Chekhov himself was born into a poor family, but worked hard and achieved an amazing amount. I think this highlights the social context of the play between rich and poor. Rich and poor is an underlying theme of Act One, and was an important issue in the era of the play. Natasha is of low class, and so discriminated against by the sisters who believe she is not good enough for their beloved Andrew. Masha in particular scrutinises everything about Natasha, from her clothes, which are downright pathetic to her make-up and hair. This shows a very materialistic viewpoint, and shows no intent to get to know Natasha, just judge her because of her class. This also shows how much the sisters love Andrew and do not want him getting hurt. I believe the sisters are very jealous of allowing another female into their household, which is why they resent Natasha. In Act One Natasha should be portrayed as a very timid young woman, this can be shown by her emotional outbursts and general uncertainty. Natasha and Andrew provide the only true love shown in Act One, and as they finish the Act, lead the audience to believe there will be much more to come. The couple give an optimistic out-look that good things can come out of bad situations, and I think this leaves the end of Act One on a happy and loving end. The sketch of the set of the play shows Masha is facing the audience she will be able to communicate with them, they will be able to see clearly her facial expressions, which will create an intimacy with the audience, and I hope result in the audience watching Masha and perhaps feeling sympathy for her. Being in at the side of the other two sisters also allows Olga and Irina to talk about Masha in whispers, and direct facial expressions at her, without her noticing. The description of Masha in a black dress, sits with her hat on her lap reading a book convey the isolation of her character. The black portrays seriousness, and hiding her feelings from the other sisters. I believe Masha is a character who tries to forget everything bad in her life. I think this results in her feeling severely depressed, as in the instance of the death of her father; bottling up her feelings has resulted in Masha not getting over the death, just replaying it repeatedly in her mind, effectively making her unable to think of anything else and become further withdrawn. She rarely speaks, and because of this, the sisters cannot help her. However when Masha does speak, it upsets the other sisters as Masha is the strong one, and causes them to break down with her; Olga particularly loses control. Masha is also depressed over her marriage; she believed her husband was intelligent and wise, and now she refuses to accept the reality that he is not this, and she does not love him. The audience will have an insight into the true Masha, an insecure person, who is deeply upset by her sisters relationship and her life in general. This will be shown by Masha observing the play, without allowing the other characters to see (which will create dramatic irony), and reacting to the action behind her, while facing the audience. Masha can use the audience as a friend, and watch them rather than interact with her sisters. Mashas facial expressions are very important in order to portray her character naturalistically. Due to this I would use Stanislavskis acting method of emotion memory, by asking the actress playing Masha to remember how it felt in a part of her life when she had no one to help her, and her life was disappearing before her eyes. I would then ask her to use these feelings with Masha, to create naturalism. Part of Mashas character resents the close relationship between Olga and Irina, and this leads to her feeling more isolated. This will be shown when Masha whistles. The whistle will be one of those pretend Im not here whistles but at the same time, the whistle will remind the other sisters of Mashas existence. There is a different side to Mashas character that occasionally shows a more ambitious and happy person; such as when she proclaims You only live once, where I believe Mashas voice should change from a bored, monotonous, pre-occupied, slow and quiet voice to a faster, excited, almost breathy voice. This will highlight the change of character and therefore the comedy-tragedy that Chekhov aimed will succeed. Both the sisters adore Irina, the youngest, but especially Olga, because of their mother-daughter type relationship. Again, the stage directions explain Irinas character, in a white dress, stands lost in thought. Irina is young and free, with no commitments in life, and has time to spend her day deep in thought. Her character is portrayed through her becoming very excitable at the thought of her oncoming party, and applying make-up and choosing her clothes. This shows that she has the time to spend doing these useless tasks, and demonstrates her need to dress-up to feel more important and grown-up, as well as impress the male guests. Irina is innocent and pure, as indicated by her white dress, but can be immature, such as when she remarks I know everything, which show she believes she has knowledge, which is expanded on later in the play when Masha remarks We know too much, while talking to Andrew about their education. I believe Chekhov is making a political point about how many people believe they know too much, when they know nothing. Chekhov was very philosophical (which reflects in many of his characters including Masha and Solyony), and once said Only Charlatans know everything and understand nothing. This is true to many characters of the play; for example Tuzenback, has never worked a day in his life, and believes he learns all he needs through newspapers. As a director, I would use this to create humour, by allowing the audience to laugh at these sad people, who have no grasp on reality. The theme of ambition plays a large part of Act One, as well as the rest of the play. All three of the sisters are striving towards moving back to Moscow, as this is where all their happy memories are. However, none of the sisters do anything towards their ambition, and so nothing changes in their lives. This again highlights how sad rich peoples lives can be, as they have no drive to do anything for themselves, as they can happily survive on what their family provides for them. To show this in the play I would have the characters constantly fussing over the clock (placed in the centre of the drawing room). This will represent how time is passing by in front of them without them realising, while they continue their petty lives. Each of the characters deep down knows they will not achieve their dream, but each of them long for it all the same. The theme of ambition also shows the frustration of the sisters, particularly Masha, to escape to the big city yet they only talk about it. Again, I believe Chekhov is making a social statement about the amount of people in Russia who wanted to change the out-dated social order at the time of the play, yet did nothing to achieve this goal. This theme is personal to Chekhov, as he DID return to his family in Moscow, showing you can achieve dreams with effort. I would achieve comedy throughout Act One using the various characters Chekhov included to provide comic relief for the audience, characters such as Tuzenback, Chebutykin, and Solyony, to distract from the awful tragedy of the majority of the play. These characters can be completely over-acted but still believable. These characters are typical nutty professors and they should all be dressed eccentrically, and constantly thinking of new ideas. The doctor is the typical result of doing too much work in his life, meaning he has been driven crazy. To achieve humour the actors must fully believe every word they say and make sure they take themselves seriously, even though they are clowns. These characters all flirt with the sisters, that also creates humour, and I believe they find it their duty to look after the sisters since their fathers death. This is another case of the characters believing they know more than they do. Another chance for comedy is how the three sisters smother Andrew, and clap at him and generally treat him like a child. Humour is achieved by making the sisters become over-enthusiastic mothers, fussing over Andrew, and showing off his achievements, such as the frames on the piano. The audience will be able to relate to this experience and so find it very funny. Ferapont can also be used to create humour because he can be played as a typical bewildered, deaf, old man. The setting of Act One will be very naturalistic, all props will be used (including knives, forks, table cloth, tables, samovar, chairs, cake, columns, curtains and swords), with fully made-up rooms, including appropriate flooring, curtains, and wallpaper, with everything looking aged, to fit with the period of the play. Many unused and often ugly but expensive ornaments will be placed around the ballroom, to show how the Prozorovs have lots of money for luxurious items, as well as painting scattered on the walls and an old bookcase. The ballroom table will also convey the wealth of the family, using ridiculous numbers of knives and forks around the immaculately placed plates, with flowers in the middle of the table, to indicate the springtime time of year. Lighting will be used to mimic natural sunlight streaming through the windows. The audience will be situated around the stage in a semi-circle, and the audience size will be small (around 250), so they will all be very close to the actors. This will make the audience feel more involved, and make the drama more realistic, personal, and believable. All costumes will be to date, and according to the stage directions and only natural make-up will be used. All male soldiers will be wearing military uniforms and civilian clothing. The pace of Act One will develop throughout, to prepare the audience for more tension and a climax in the following acts. In conclusion, I believe the relationship between the three sisters is the focus of Act One, and how they react to other people. I believe the solution to making this play work theatrically is to use Chekhovs idea of comedy and tragedy, to develop the naturalism of the play, as life often has highs and lows. The tragedy of the play creates tension and allows the audience to relate to characters, and then the comedy allows the audience to forget the problems and enjoy the play, as well as making the tragedy more obvious, and at times heartbreaking. To develop Act One I would continue to use Stanislavski methods to increase the naturalism of the play, and improve characterisation.

You Are What You Eat Essay Example | Topics and Well Written Essays - 500 words

You Are What You Eat - Essay Example Also I exercise a lot which I consider a great way to keep myself in shape. With so many activities, it is important to have a balanced and a varied diet. I do not have any health conditions nor is anyone in my family suffering from a disease that has genetic origins therefore I do not have pre-disposition to acquire a genetic disease. The top ingredients in my diet are carbohydrates, proteins, fats. Protein is a natural ingredient which is present in all the living organisms. It is one of the most important building blocks of life. Proteins play an extremely important role in making up human body and they are present in almost every part of it, from blood to hair, a large number of organs comprise of protein. Therefore an important portion of the diet should be dedicated to the intake of proteins so that the repair and growth mechanisms continue to operate in the best possible way. Our body needs a certain amount of protein daily so that it can carry out the vital processes of life. It is needed to repair tissues, form broken cells and also in blood where it is necessary for efficient transfer of oxygen to all the organs of the body. Deficiency of protein can lead to a lot of serious diseases. I take a lot of fish, beans and poultry items in my diet which are rich in different types of proteins (Boylan, Spallhoiz, & Driskell, 2008). These are all natural sources so are free from any possible side effects.

Commercial Passenger Airline Service Industry Research Paper

Commercial Passenger Airline Service Industry - Research Paper Example Most of the small aircrafts offer exclusively business classes thereby carrying only a few people who are willing to pay a higher charge for the high quality services (Cento 11). Apparently, the demand and supply of the airline services is dependent on a number of factors. Some of these factors are positive attributes which boost the industry to become more competitive as opposed to other modes of travel. The negative factors affect the profitability index of the airlines as they record low revenue from reduced. FACTORS AFFECTING DEMAND OF AIRLINE SERVICES The airline industry goes through turbulent times while in other seasons, the business sprouts. This is due to a number of factors that affects the demand for the services of the airline industry. Some of these factors are controlled by the industry while others are not easily controlled by the industry (Shaw 34). For example, some natural factors that affect the demand for the services of the airline industry are not easily contro lled by the airline industry. Therefore, it is in the best interests of the airline industry to make sure these factors are not adversely affecting the demand for the services. The first factor that affects the airline industry is political stability. The politics in different places of the world are dependent on the political environment. Politics is an aspect that affects virtually every service and production industry (Fojt 22). This is due to the political orderliness that comes when the political environment is stable. When the political environment is stable, there is perfect supply and demand for services and products in the market. This is the same approach that is used in the airline industry. Many people would like to travel when the political environment is calm. For example, when there is political tension in a particular country, many people fear for their lives. As such they are not likely to travel to such places. This will affect the airline industry as it will strug gle with a low demand for its services (Ben-Yosef 23). Apparently, many people are not likely to travel when there is political instability in a country. In some instances, many people would prefer to postpone their vacations when there is political instability in an area. This will have direct and dire effects on the airline industry since there will be a low demand for the services and products of the airline companies (Cento 7). However, when there is political stability in most places where the industry operates, there are many people that feel the urge to travel. This will ultimately increase the demand for the services of the airline industry. Security is one factor that affects the demand for many services and products in the world. Security is an ultimate factor that affects their demand and supply for services. For example, when there is insecurity in an area, the demand and supply of services and products will be halted. In some instances, there is a curfew due to security reasons. As such, business operations are limited to the stated times. This is the same scenario that happens in the case of demand for airline services. Many people prefer secure places when they are traveling. As such, they will only consider traveling when there is steadfast security. Though airline industry tries to limit cases of insecurity, some instances are not controllable. For example, when there were terror attacks in September 11th, many people felt that the security